Delta Airlines experienced a power outage that grounded their flights worldwide. Their quick and attentive customer service on Twitter is a great example of how to use the social media platform in the middle of a crisis.

Bottled water is a $14.5 billion industry. These are the brands that helped get it there. 

Over the years, the culture at Amazon is one where the customer comes first. Always. Amazon CEO Jeff Bezos leads by example and there are numerous stories where he rights wrongs at any cost. Here’s a quick look at Amazon’s ruthlessly customer-centric business strategy.